Floward
StartupOnline Flowers & Gifts Delivery — Same-Day
Identifier: floward- Funding stage
- Series C
- Raised
- $186M Disclosed · not verified
- People
- 3
- Founded
- 2017
Flowers & GiftingRetailE-commerce
Key facts
| Fact | Confidence | Evidence |
|---|---|---|
| Funding stageSeries C | OrganizationProfile.factRelatedSource | |
| HeadquartersRiyadh | 1 source | |
| Founded2017 | 1 source |
Startup details
Leading online flowers-and-gifting company across MENA and the UK, founded in Kuwait in 2017 and headquartered in Riyadh. Vertically integrated e-commerce: sources flowers, arranges them in-house, and delivers same-day (1–4h) via an owned refrigerated fleet and 20+ fulfilment centres; also chocolates, cakes, perfumes and gifts.
Funding
Disclosed equity raised$186MDisclosed · not verified
| Round | Date | Amount | Confidence |
|---|---|---|---|
| Series C | Feb 7, 2023 | $156M | |
| Series B | Jun 27, 2021 | $28M | |
| Series A | Oct 1, 2020 | $2.8M |
- Feb 7, 2023Series C$156M
- Jun 27, 2021Series B$28M
- Oct 1, 2020Series A$2.8M
Team
AB
Abdulaziz Bassem Al LoughaniFounder
Co-founder, CEO & Chairman
Co-founder, CEO & ChairmanMO
Mohammed Al ArifiFounder
Co-founder & Chief Growth Officer
Co-founder & Chief Growth OfficerAB
Abdulaziz Al LoughaniFounder
Co-Founder & CEO
Relationships
Investors
- STVLead investor
- Impact46Participant
- Faith CapitalParticipant
- BNK CapitalParticipant
- Aljazira CapitalLead investor
- Rainwater PartnersParticipant
Founders & leadership
- Abdulaziz Bassem Al LoughaniCo-Founder · CEO · Board Member
- Mohammed Al ArifiCo-Founder
- Abdulaziz Al LoughaniFounder
Signals
No signals yet. Monitoring begins after the first source is attached.
Sources
Company updates
No company updates yet.