- Funding stage
- —
- Raised
- $17M Disclosed · not verified
- People
- 2
- Founded
- 2020
Retail & Commerce
Key facts
| Fact | Confidence | Evidence |
|---|---|---|
| HeadquartersMorocco | 1 source | |
| Founded2020 | 1 source | |
| Fundraising statusunknown | no source |
Startup details
Moroccan B2B e-commerce and fintech platform letting traditional retailers order FMCG products and access embedded financial services.
Funding
Disclosed equity raised$17MDisclosed · not verified
| Round | Date | Amount | Confidence |
|---|---|---|---|
| Series A | Nov 5, 2025 | Undisclosed | |
| Series A | Oct 15, 2025 | $12M | |
| Seed | Oct 6, 2021 | $5M | no source |
- Nov 5, 2025Series A
- Oct 15, 2025Series A$12M
- Oct 6, 2021Seed$5M
Team
IS
Ismael BelkhayatFounder
Co-founder & CEO
Co-founder & CEOSO
Sophia AljFounder
Co-founder & COO
Co-founder & COORelationships
Investors
- SPE CapitalLead investor
- Endeavor CatalystParticipant
- Khwarizmi VenturesParticipant
- UM6P VenturesParticipant
- AfriMobilityParticipant
- P1 VenturesParticipant
- H&S Invest HoldingParticipant
- DisrupTech VenturesLead investor
Founders & leadership
- Ismael BelkhayatCo-Founder
- Sophia AljCo-Founder
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Sources
Company updates
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